Hi all,

I have been struggling to get help on this

I have sales data during an intervention (the introduction of a carbon label) in a standard difference-in-differences way. That is, I have one variable for the treatment period (binary), one for the treatment group (binary) and one for the interaction of both (did). The data is indexed by product (i) and week (time). Thus the basic regression would look like Y = Btreat + Bpost + Bdid.

However, I would like to see the effect of the label of the colour of the product (it can have 6 colour and I have one variable for the colour id and one dummy for each colour). I was thinking on adding it an interaction of each dummy with treat, post and did. Would that make sense? I am looking for the effect of the particular colour of the label.

My second question is: what is the best and most effective way to control for the category of the product. Should I include dummies for each category, or include them interacting them with treat, post and did?

I have been looking for the literature on this but have been unsuccessful. Either I find papers that had a simple treatment that can be translated to a binary variable (introduction of a label) or studies that did not use difference in difference.

Find below an example of my data:


Code:
* Example generated by -dataex-. For more info, type help dataex
clear
input int i byte(time treat) float timetreatment byte CarbonColourN double CarbonScoreN float(redscore darkredscore) double amountsold float(categoryid categoryid1 categoryid2 revenueperproduct)
422 10 1 0 3       1737.836383 0 0                 35 0 0 0     17.15
141 26 0 1 3       1564.235445 0 0  51.68010156814764 0 0 0  20.15524
142 10 0 0 3       1702.223617 0 0                 50 0 0 0      49.5
142 11 0 0 3       1702.223617 0 0              43.35 0 0 0   42.9165
142 12 0 0 3       1702.223617 0 0            41.3559 0 0 0  40.94234
142 13 0 0 3       1702.223617 0 0 46.029116699999996 0 0 0  45.56882
142 14 0 0 3       1702.223617 0 0      56.0174350239 0 0 0  55.45726
142 15 0 0 3       1702.223617 0 0   47.3347325951955 0 0 0  46.86139
142 16 0 0 3       1702.223617 0 0   47.3347325951955 0 0 0  46.86139
142 17 0 0 3       1702.223617 0 0  44.68398756986455 0 0 0  44.23715
142 19 0 1 3       1702.223617 0 0                 50 0 0 0      49.5
142 20 0 1 3       1702.223617 0 0 52.400000000000006 0 0 0    51.876
142 21 0 1 3       1702.223617 0 0            43.5444 0 0 0  43.10896
142 22 0 1 3       1702.223617 0 0          49.205172 0 0 0  48.71312
142 23 0 1 3       1702.223617 0 0       52.452713352 0 0 0  51.92818
142 24 0 1 3       1702.223617 0 0 50.039888537808004 0 0 0  49.53949
142 25 0 1 3       1702.223617 0 0  66.20277253551998 0 0 0  65.54075
142 26 0 1 3       1702.223617 0 0  47.66599622557439 0 0 0  47.18933
144 10 0 0 3       1701.648323 0 0               14.5 0 0 0     7.105
144 11 0 0 3       1701.648323 0 0            13.1805 0 0 0  6.458445
144 12 0 0 3       1701.648323 0 0 10.544400000000001 0 0 0  5.166756
144 13 0 0 3       1701.648323 0 0 13.180500000000002 0 0 0  6.458445
144 14 0 0 3       1701.648323 0 0            36.9054 0 0 0 18.083647
144 15 0 0 3       1701.648323 0 0         14.5038222 0 0 0  7.106873
144 16 0 0 3       1701.648323 0 0      11.8641265596 0 0 0  5.813422
144 17 0 0 3       1701.648323 0 0   30.3247074863376 0 0 0 14.859107
144 19 0 1 3       1701.648323 0 0               14.5 0 0 0     7.105
144 20 0 1 3       1701.648323 0 0               17.4 0 0 0     8.526
144 21 0 1 3       1701.648323 0 0 29.005799999999997 0 0 0 14.212842
144 22 0 1 3       1701.648323 0 0           21.75435 0 0 0 10.659632
144 23 0 1 3       1701.648323 0 0        31.91363145 0 0 0  15.63768
144 24 0 1 3       1701.648323 0 0      21.7650966489 0 0 0 10.664897
144 25 0 1 3       1701.648323 0 0 30.471135308459996 0 0 0 14.930857
539 10 1 0 5       3942.692129 1 0                 35 0 0 0     66.15
539 11 1 0 5       3942.692129 1 0             46.655 0 0 0  88.17795
539 12 1 0 5       3942.692129 1 0           36.67083 0 0 0  69.30787
539 13 1 0 5       3942.692129 1 0 28.346551590000004 0 0 0  53.57498
539 14 1 0 5       3942.692129 1 0     51.70411010016 0 0 0  97.72077
539 15 1 0 5       3942.692129 1 0   36.7099181711136 0 0 0 69.381744
539 16 1 0 5       3942.692129 1 0 35.057971853413484 0 0 0  66.25957
539 17 1 0 5       3942.692129 1 0 28.396957201264925 0 0 0  53.67025
539 19 1 1 5       3942.692129 1 0                 35 0 0 0     66.15
539 20 1 1 5       3942.692129 1 0               45.5 0 0 0    85.995
539 21 1 1 5       3942.692129 1 0            26.2535 0 0 0  49.61911
539 22 1 1 5       3942.692129 1 0 33.263184499999994 0 0 0  62.86742
539 23 1 1 5       3942.692129 1 0  45.50403639599999 0 0 0  86.00263
539 24 1 1 5       3942.692129 1 0 29.759639802983994 0 0 0  56.24572
539 25 1 1 5       3942.692129 1 0  40.26479265343734 0 0 0  76.10046
539 26 1 1 5       3942.692129 1 0 31.527332647641437 0 0 0  59.58666
144 26 0 1 3       1701.648323 0 0 21.756390610240437 0 0 0  10.66063
145 10 0 0 5       3695.590017 1 0                4.5 0 0 0     8.955
145 11 0 0 5       3695.590017 1 0               6.75 0 0 0   13.4325
145 12 0 0 5       3695.590017 1 0               6.75 0 0 0   13.4325
145 13 0 0 5       3695.590017 1 0             8.2485 0 0 0 16.414515
145 14 0 0 5       3695.590017 1 0          8.9991135 0 0 0 17.908236
145 15 0 0 5       3695.590017 1 0       9.7460399205 0 0 0  19.39462
145 16 0 0 5       3695.590017 1 0 3.0017802955140005 0 0 0  5.973543
145 17 0 0 5       3695.590017 1 0 3.7522253693925007 0 0 0  7.466928
145 19 0 1 5       3695.590017 1 0               14.5 0 0 0    28.855
145 20 0 1 5       3695.590017 1 0               14.5 0 0 0    28.855
145 21 0 1 5       3695.590017 1 0               14.5 0 0 0    28.855
145 22 0 1 5       3695.590017 1 0            21.0975 0 0 0  41.98402
145 23 0 1 5       3695.590017 1 0           10.54875 0 0 0  20.99201
145 24 0 1 5       3695.590017 1 0         13.1859375 0 0 0 26.240015
145 25 0 1 5       3695.590017 1 0 22.416093749999998 0 0 0  44.60803
145 26 0 1 5       3695.590017 1 0 17.148311718749998 0 0 0  34.12514
146 10 0 0 5 4270.563581000001 1 0               14.5 0 0 0    27.405
146 11 0 0 5 4270.563581000001 1 0            15.7035 0 0 0 29.679615
146 12 0 0 5 4270.563581000001 1 0  8.448483000000001 0 0 0 15.967633
146 13 0 0 5 4270.563581000001 1 0 13.272566793000001 0 0 0  25.08515
146 14 0 0 5 4270.563581000001 1 0    24.129526429674 0 0 0   45.6048
146 15 0 0 5 4270.563581000001 1 0 13.271239536320701 0 0 0 25.082644
146 16 0 0 5 4270.563581000001 1 0 13.271239536320701 0 0 0 25.082644
146 17 0 0 5 4270.563581000001 1 0  6.038413989025918 0 0 0 11.412602
146 19 0 1 5 4270.563581000001 1 0                4.5 0 0 0     8.505
146 20 0 1 5 4270.563581000001 1 0             14.625 0 0 0  27.64125
146 21 0 1 5 4270.563581000001 1 0          11.246625 0 0 0  21.25612
146 22 0 1 5 4270.563581000001 1 0  8.997300000000001 0 0 0 17.004896
146 23 0 1 5 4270.563581000001 1 0 15.745275000000001 0 0 0  29.75857
146 24 0 1 5 4270.563581000001 1 0 12.375786150000001 0 0 0 23.390236
146 25 0 1 5 4270.563581000001 1 0 11.249589610350002 0 0 0 21.261724
146 26 0 1 5 4270.563581000001 1 0 13.499507532420003 0 0 0  25.51407
147 10 0 0 5       7292.542534 1 0               14.5 0 0 0    34.655
147 11 0 0 5       7292.542534 1 0 10.033999999999999 0 0 0  23.98126
147 12 0 0 5       7292.542534 1 0           5.578904 0 0 0  13.33358
147 13 0 0 5       7292.542534 1 0  6.694684799999999 0 0 0 16.000298
147 14 0 0 5       7292.542534 1 0      22.3133844384 0 0 0  53.32899
147 15 0 0 5       7292.542534 1 0      11.1566922192 0 0 0 26.664494
147 16 0 0 5       7292.542534 1 0     13.38803066304 0 0 0  31.99739
147 17 0 0 5       7292.542534 1 0      6.69401533152 0 0 0 15.998696
147 19 0 1 5       7292.542534 1 0               14.5 0 0 0    34.655
147 20 0 1 5       7292.542534 1 0               7.25 0 0 0   17.3275
147 21 0 1 5       7292.542534 1 0           12.08575 0 0 0 28.884943
147 22 0 1 5       7292.542534 1 0            14.5029 0 0 0  34.66193
147 23 0 1 5       7292.542534 1 0         19.3323657 0 0 0  46.20435
147 24 0 1 5       7292.542534 1 0 6.0316980984000015 0 0 0 14.415758
147 25 0 1 5       7292.542534 1 0 15.682415055840005 0 0 0 37.480972
147 26 0 1 5       7292.542534 1 0 14.474869096540326 0 0 0 34.594936
296 21 0 1 4       1894.408927 0 0         16.4931435 0 0 0 13.029583
296 22 0 1 4       1894.408927 0 0  6.003504233999999 0 0 0 4.7427683
end
format %tw time

Thanks in advance!